Monday, 30 January 2017
Tuesday, 10 January 2017
My idea for the show, ‘YouPlay’:
Dear Interactive TV, my name is Milly Andrews-Carlo, I have read your letter and I am extremely excited to share my idea for the new game show with you. The game show idea I have come up with is of course, interactive and will be fun and interesting for everyone watching/playing, I really do hope that you will like my idea and that it can work for your company.
Engaging hosts
An engaging host helps the show to appeal to its audience because if the host is a relatable person the audience will feel as though they are more involved in the show and will enjoy it more. If the host is engaging they will be able to draw the audience in to watching it which is effective because it means that the game show will become more popular, so I have come up with three case studies with relatable and interesting celebrities who can host the show.
For my case studies, I chose the game shows, Total Wipeout, Take Me Out and 500 Questions. Total Wipeout is hosted by Richard Hammond who is a presenter, journalist and writer, he is best known for co-hosting the show ‘Top Gear’ (2002-2015). Richard is 46 years old and is married with two children, he is a relatable person because not only is he a celebrity but he is also a father and can act as though he isn’t famous at all with the way he dresses casually and makes jokes on television. People find him to be quite a funny person, he has a large element of humour in the way he presents and the things he says. This is a good thing because the audience will like watching him as they won’t get bored and it will put them in a good mood.
The show Take Me Out is hosted by Paddy McGuinnes, who is a comedian as well as a presenter so for the show he makes a lot of jokes and makes the contestants and the audience laugh. Paddy is 43 years old and is best known for hosting the show ‘Benchmark’, he is married to Penelope Patricia who have two children together. He is engaging because he creates a happy atmosphere, if the host for the show was quite a serious and strict person it wouldn’t be as good because the feeling of the show wouldn’t make people want to watch it. As Paddy is very funny, he engages the audience as it makes them feel more involved with the show.
The host for 500 Questions is Giles Coren, he isn’t a particularly funny person, he is more serious and smart. However, he still engages the audience because the show doesn’t have to have an element of humour, it is more about the questions than the actual contestants. He presents the questions well and isn’t too serious that he makes the show boring, he also makes the audience understand the show more because he is very good at explaining the format etc. which is what the audience needs otherwise they could get confused and become bored and uninterested. Giles
is 47 and is married to Esther Walker, he is well known for being a restaurant critic for the ‘Times’ and for being in the show ‘Million Dollar Critic.’ He dresses in a smart way to show he is an intelligent man, it also shows he has some authority as he is the host of the show so is quite important.
Standing out USP
Each game show has a USP so that they are different from other shows. They all have them because otherwise the shows would be the same as each other making them boring for the audience as they wouldn’t stand out to them. For the show ‘YouPlay’ it’s USP is that it is interactive which makes it a lot more interesting than other shows and will make it more popular with the audience. My three case studies all have different USP’s as well, which makes them stand out.
For example, Total Wipeout is about the contestants getting through an obstacle course in the quickest time they can, if they get through all of the rounds they get into the finals, there is three people who get through and they once again compete against each other, the person who completes the final round in the least amount of time wins £10,000. This is a very unique game show because instead of the contestants having to answer multiple questions to win a prize they actually have to do something physical. This is really effective because it means that the audience will want to watch it more than other game shows as it is different which makes it more exciting.
Take Me Out on the other hand is different also, it isn’t anything physical but it isn’t answering questions either. The aim for each of the contestants is to come out of the show with a date. There are 30 women who are on the stage, they each stand behind a desk which has their name on and a light, a man is then brought down onto the stage via a lift and if the women like him they keep their light on and if they don’t they turn it off. The man then has to show them all a video of himself telling them a bit about him such as his hobbies or his job, then the man gets to decide if he wants to perform a talent such as dancing or show another video with his friends and family speaking about him. After the man does all of this he gets to choose two of them women left with their lights on and asks them a question about themselves, he then picks one of them and takes them on a date. This is a different sort of game show because it is about dating and not many game shows are in this genre, also there isn’t an overall prize it is completely about finding a date and as this is so different the audience will like it more.
Finally, 500 Questions is a quiz show, there are lots of these types of game shows on TV all over the world because they are popular with a lot of people. However, quiz shows aren’t always original as they are just about asking the contestants questions and them getting a prize but 500 Questions is unique from others. The format of the
show is that there are two contestants who each have to answer 50 questions, they get to choose a category that they want to answer the questions from and every time they get one right they win a lot of money. If they get three questions wrong in a row they get three red crosses and they are out of the game and have to go home with no money, the other contestant is then up for answering questions and gets all the money that the other contestant earned. Another person is brought in to play against the other contestant and whoever wins gets to keep all of the money. This is different from other quiz shows because the contestants get to pick their own category and there are three crosses involved, so the format of the show is different from the normal game shows.
Drama and excitement
Each show has to include at least some drama and excitement to make engage the audience otherwise the show will always be exactly the same as the last one just with different people. Total Wipeout is exciting overall because each contestant has to get through obstacles which has a big element of humour about it so that the audience will never get bored. There is rarely any drama in the show but if there is then it is normally an argument between the contestants, however it doesn’t matter that the show doesn’t have a lot of drama because it has excitement all the way through.
Take Me Out has excitement and drama, it’s exciting because it creates anticipation for the audience of who each man will choose and what they will be like, it’s also exciting because at the end of each episode the audience gets shown if the couple stayed together and how they got on with their date, which the audience likes because it’s as if you get to see something from behind the scenes. There isn’t normally drama on the show but contestants can sometimes get competitive about being picked and could have an argument with one of the other contestants.
Finally, in 500 questions there is more excitement than drama because the contestants aren’t normally loud or rude. The exciting thing about the show is if a person gets a cross because it creates a tense atmosphere for not only the contestants but for the audience as they have to see if the contestant gets sent home in the next question. Quiz shows aren’t normally the most exciting type of game show because it’s just people answering questions but for 500 Questions it has more excitement as it is different.
Pitch
The niche audience group that I am aiming the game show for are people who are aged 15-50 and can be male or female. I have chosen this niche audience because a lot of people at these ages use their mobile phones and digital devices loads, they
are always carrying them everywhere they go and downloading new apps and social media sites, so I thought that this would be a perfect show for them to interact with. I also chose this age group because people of a younger age don’t have mobile phones as they are too young or they just won’t understand the questions from the show which would make it boring for them.
For the show, I think the set should be made up of colours such as red and blue because red represents power which is what the audience will have a lot of as they can interact with the show and because blue represents relaxation which the audience will be able to do as they can play along with the show in the comfort of their own home. I want there to be a round stage and two desks facing each other for the contestants to stand behind which will have their names on and their score. There needs to be a big screen in front of the stage for all of the answers from the audience to appear on, and there needs to be at least 5 rows of seats next to the stage for anyone who wants to come and see the show live.
The gameplay of the show is quite simple, there are two contestants who go onto the stage and face each other, they are both asked questions in turns, for every question they get right they earn a point and for every question they don’t get right they lose a point. If either of the contestants get stuck on a question they can choose to go to the audience. The people watching the show via the app then get to send in their answer to the question, the 5 most popular answers get sent to the show where the contestant can then choose one or just come up with their own. If the contestant chooses an answer from the audience, all of the people who submitted that answer into the show win a prize which can be things like discounts from shops or restaurants or some money etc. they will also win 1 point each and if they win the most amount of points in the month then they will get a big prize such as £100. The contestant who wins the most amount of points out of the two of them wins a big prize as well which is £1,000 and this then ends the episode.
The host for the show will be Holly Willoughby because she is very well known especially by the niche audience because she has presented shows like Meet the parents, Play to the whistle, and This morning which are all very popular. The shows that she has presented are also a range of different genres which will be effective for the game show because it means that the different people from the niche audience will like her and will find the show better with her in it. The contestants will be from the general public so that everyone from anywhere can have a go at it and play along at home as well, but there could be a celebrity special once a year at Christmas for example, to raise money for a chosen charity.
The show should be scheduled on TV at 7pm every Thursday as this is a time where most people are home from work and school and if they aren’t they could be
travelling home on public transport which means they are still able to interact with the show via the app. It is also a good time because most people are relaxing at this time of day and they are normally watching TV which means they will want to watch the game show then.
Interacting
One way that the audience could interact with the game show YouPlay is via an app. Each person would sign up for the free app and when the game show is on TV the questions will appear on the app and the audience can send their answers in to the show for the contestant to pick from if it becomes one of the 5 most popular answers.
Another way that the audience could interact with the show is via the website, it could allow them to send answers in online instead of the app. On the website, there could also be old episodes and clips from the show to make it more interesting.
And finally, another idea about how the audience can interact with the show is via text messages, it would work in the same way as both the website and the app, you just send your answers in over text.
An advantage for the app is that the questions will appear onto your screen as soon as they come onto TV so you won’t miss any of them, it is also very easy to use, the website will also be a good way for the audience to interact because you can access it anywhere by just typing it in. An advantage for using text messages to interact with the show is that you don’t have to sign up for it and you won’t have to use Wi-Fi of data to send in answers.
I hope that you like my idea for the new show and that you have found the information I have given you interesting, please get back to me with any questions you have, I hope to speak soon about the show.
Yours Sincerely
Milly Andrews-Carlo
Dear Interactive TV, my name is Milly Andrews-Carlo, I have read your letter and I am extremely excited to share my idea for the new game show with you. The game show idea I have come up with is of course, interactive and will be fun and interesting for everyone watching/playing, I really do hope that you will like my idea and that it can work for your company.
Engaging hosts
An engaging host helps the show to appeal to its audience because if the host is a relatable person the audience will feel as though they are more involved in the show and will enjoy it more. If the host is engaging they will be able to draw the audience in to watching it which is effective because it means that the game show will become more popular, so I have come up with three case studies with relatable and interesting celebrities who can host the show.
For my case studies, I chose the game shows, Total Wipeout, Take Me Out and 500 Questions. Total Wipeout is hosted by Richard Hammond who is a presenter, journalist and writer, he is best known for co-hosting the show ‘Top Gear’ (2002-2015). Richard is 46 years old and is married with two children, he is a relatable person because not only is he a celebrity but he is also a father and can act as though he isn’t famous at all with the way he dresses casually and makes jokes on television. People find him to be quite a funny person, he has a large element of humour in the way he presents and the things he says. This is a good thing because the audience will like watching him as they won’t get bored and it will put them in a good mood.
The show Take Me Out is hosted by Paddy McGuinnes, who is a comedian as well as a presenter so for the show he makes a lot of jokes and makes the contestants and the audience laugh. Paddy is 43 years old and is best known for hosting the show ‘Benchmark’, he is married to Penelope Patricia who have two children together. He is engaging because he creates a happy atmosphere, if the host for the show was quite a serious and strict person it wouldn’t be as good because the feeling of the show wouldn’t make people want to watch it. As Paddy is very funny, he engages the audience as it makes them feel more involved with the show.
The host for 500 Questions is Giles Coren, he isn’t a particularly funny person, he is more serious and smart. However, he still engages the audience because the show doesn’t have to have an element of humour, it is more about the questions than the actual contestants. He presents the questions well and isn’t too serious that he makes the show boring, he also makes the audience understand the show more because he is very good at explaining the format etc. which is what the audience needs otherwise they could get confused and become bored and uninterested. Giles
is 47 and is married to Esther Walker, he is well known for being a restaurant critic for the ‘Times’ and for being in the show ‘Million Dollar Critic.’ He dresses in a smart way to show he is an intelligent man, it also shows he has some authority as he is the host of the show so is quite important.
Standing out USP
Each game show has a USP so that they are different from other shows. They all have them because otherwise the shows would be the same as each other making them boring for the audience as they wouldn’t stand out to them. For the show ‘YouPlay’ it’s USP is that it is interactive which makes it a lot more interesting than other shows and will make it more popular with the audience. My three case studies all have different USP’s as well, which makes them stand out.
For example, Total Wipeout is about the contestants getting through an obstacle course in the quickest time they can, if they get through all of the rounds they get into the finals, there is three people who get through and they once again compete against each other, the person who completes the final round in the least amount of time wins £10,000. This is a very unique game show because instead of the contestants having to answer multiple questions to win a prize they actually have to do something physical. This is really effective because it means that the audience will want to watch it more than other game shows as it is different which makes it more exciting.
Take Me Out on the other hand is different also, it isn’t anything physical but it isn’t answering questions either. The aim for each of the contestants is to come out of the show with a date. There are 30 women who are on the stage, they each stand behind a desk which has their name on and a light, a man is then brought down onto the stage via a lift and if the women like him they keep their light on and if they don’t they turn it off. The man then has to show them all a video of himself telling them a bit about him such as his hobbies or his job, then the man gets to decide if he wants to perform a talent such as dancing or show another video with his friends and family speaking about him. After the man does all of this he gets to choose two of them women left with their lights on and asks them a question about themselves, he then picks one of them and takes them on a date. This is a different sort of game show because it is about dating and not many game shows are in this genre, also there isn’t an overall prize it is completely about finding a date and as this is so different the audience will like it more.
Finally, 500 Questions is a quiz show, there are lots of these types of game shows on TV all over the world because they are popular with a lot of people. However, quiz shows aren’t always original as they are just about asking the contestants questions and them getting a prize but 500 Questions is unique from others. The format of the
show is that there are two contestants who each have to answer 50 questions, they get to choose a category that they want to answer the questions from and every time they get one right they win a lot of money. If they get three questions wrong in a row they get three red crosses and they are out of the game and have to go home with no money, the other contestant is then up for answering questions and gets all the money that the other contestant earned. Another person is brought in to play against the other contestant and whoever wins gets to keep all of the money. This is different from other quiz shows because the contestants get to pick their own category and there are three crosses involved, so the format of the show is different from the normal game shows.
Drama and excitement
Each show has to include at least some drama and excitement to make engage the audience otherwise the show will always be exactly the same as the last one just with different people. Total Wipeout is exciting overall because each contestant has to get through obstacles which has a big element of humour about it so that the audience will never get bored. There is rarely any drama in the show but if there is then it is normally an argument between the contestants, however it doesn’t matter that the show doesn’t have a lot of drama because it has excitement all the way through.
Take Me Out has excitement and drama, it’s exciting because it creates anticipation for the audience of who each man will choose and what they will be like, it’s also exciting because at the end of each episode the audience gets shown if the couple stayed together and how they got on with their date, which the audience likes because it’s as if you get to see something from behind the scenes. There isn’t normally drama on the show but contestants can sometimes get competitive about being picked and could have an argument with one of the other contestants.
Finally, in 500 questions there is more excitement than drama because the contestants aren’t normally loud or rude. The exciting thing about the show is if a person gets a cross because it creates a tense atmosphere for not only the contestants but for the audience as they have to see if the contestant gets sent home in the next question. Quiz shows aren’t normally the most exciting type of game show because it’s just people answering questions but for 500 Questions it has more excitement as it is different.
Pitch
The niche audience group that I am aiming the game show for are people who are aged 15-50 and can be male or female. I have chosen this niche audience because a lot of people at these ages use their mobile phones and digital devices loads, they
are always carrying them everywhere they go and downloading new apps and social media sites, so I thought that this would be a perfect show for them to interact with. I also chose this age group because people of a younger age don’t have mobile phones as they are too young or they just won’t understand the questions from the show which would make it boring for them.
For the show, I think the set should be made up of colours such as red and blue because red represents power which is what the audience will have a lot of as they can interact with the show and because blue represents relaxation which the audience will be able to do as they can play along with the show in the comfort of their own home. I want there to be a round stage and two desks facing each other for the contestants to stand behind which will have their names on and their score. There needs to be a big screen in front of the stage for all of the answers from the audience to appear on, and there needs to be at least 5 rows of seats next to the stage for anyone who wants to come and see the show live.
The gameplay of the show is quite simple, there are two contestants who go onto the stage and face each other, they are both asked questions in turns, for every question they get right they earn a point and for every question they don’t get right they lose a point. If either of the contestants get stuck on a question they can choose to go to the audience. The people watching the show via the app then get to send in their answer to the question, the 5 most popular answers get sent to the show where the contestant can then choose one or just come up with their own. If the contestant chooses an answer from the audience, all of the people who submitted that answer into the show win a prize which can be things like discounts from shops or restaurants or some money etc. they will also win 1 point each and if they win the most amount of points in the month then they will get a big prize such as £100. The contestant who wins the most amount of points out of the two of them wins a big prize as well which is £1,000 and this then ends the episode.
The host for the show will be Holly Willoughby because she is very well known especially by the niche audience because she has presented shows like Meet the parents, Play to the whistle, and This morning which are all very popular. The shows that she has presented are also a range of different genres which will be effective for the game show because it means that the different people from the niche audience will like her and will find the show better with her in it. The contestants will be from the general public so that everyone from anywhere can have a go at it and play along at home as well, but there could be a celebrity special once a year at Christmas for example, to raise money for a chosen charity.
The show should be scheduled on TV at 7pm every Thursday as this is a time where most people are home from work and school and if they aren’t they could be
travelling home on public transport which means they are still able to interact with the show via the app. It is also a good time because most people are relaxing at this time of day and they are normally watching TV which means they will want to watch the game show then.
Interacting
One way that the audience could interact with the game show YouPlay is via an app. Each person would sign up for the free app and when the game show is on TV the questions will appear on the app and the audience can send their answers in to the show for the contestant to pick from if it becomes one of the 5 most popular answers.
Another way that the audience could interact with the show is via the website, it could allow them to send answers in online instead of the app. On the website, there could also be old episodes and clips from the show to make it more interesting.
And finally, another idea about how the audience can interact with the show is via text messages, it would work in the same way as both the website and the app, you just send your answers in over text.
An advantage for the app is that the questions will appear onto your screen as soon as they come onto TV so you won’t miss any of them, it is also very easy to use, the website will also be a good way for the audience to interact because you can access it anywhere by just typing it in. An advantage for using text messages to interact with the show is that you don’t have to sign up for it and you won’t have to use Wi-Fi of data to send in answers.
I hope that you like my idea for the new show and that you have found the information I have given you interesting, please get back to me with any questions you have, I hope to speak soon about the show.
Yours Sincerely
Milly Andrews-Carlo
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